{"id":2880,"date":"2026-06-12T14:19:51","date_gmt":"2026-06-12T18:19:51","guid":{"rendered":"https:\/\/latetechercheuse.com\/?post_type=jobs&#038;p=2880"},"modified":"2026-07-04T12:03:36","modified_gmt":"2026-07-04T16:03:36","slug":"senior-manager-brand-strategy-and-content","status":"publish","type":"jobs","link":"https:\/\/latetechercheuse.com\/en\/business-job-offers\/senior-manager-brand-strategy-and-content\/","title":{"rendered":"Senior Manager, Content Strategy and Brand"},"featured_media":0,"template":"page-templates\/job-detail.php","sectors":[10,11,13],"levels":[17],"class_list":["type-jobs","hentry"],"acf":{"sticky":false,"company":{"name":"Dermapure","hide_company_name":false},"job_id":"4449","region":"Montr\u00e9al","location":"Montreal","work_arrangement":"Hybride","the_company":"<p class=\"p1\">Dermapure is a Quebec-based company specializing in medical aesthetic treatments, with a primary focus on non-invasive aesthetic medicine. Founded in 2004, Dermapure quickly gained recognition through its professional and innovative approach, offering premium skincare, laser, injectable, and anti-aging treatments.<\/p>\n<p class=\"p1\">The company has distinguished itself through its extensive clinic network across Quebec and its ability to combine medical expertise with cutting-edge technology. Dermapure places a strong emphasis on quality of care, personalized patient support, and the ongoing education of its practitioners. Over the years, it has become a leader in its field, experiencing significant growth and establishing a premium position within Canada\u2019s medical aesthetics industry.<\/p>\n","the_role":"<p>Reporting to the Vice President, Marketing, the Senior Manager, Content Strategy &amp; Brand will play a key role in defining, evolving, and executing Dermapure\u2019s national content strategy.<\/p>\n<p>The successful candidate will be responsible for transforming medical expertise, business priorities, and consumer insights into a cohesive, high-performing, and differentiated content ecosystem that supports brand awareness, patient acquisition, and long-term loyalty. This individual will develop a strong editorial vision, define content pillars, key messaging, and editorial journeys, while ensuring alignment between the content calendar and the organization\u2019s commercial objectives.<\/p>\n","essential_criteria":"<ul>\n<li>Bachelor\u2019s degree in Marketing, Communications, Journalism, or a related field (Master\u2019s degree considered an asset)<\/li>\n<li>8 to 12 years of experience in content strategy, editorial leadership, content marketing, or brand development, ideally within B2C organizations in the beauty, wellness, healthcare, or service industries<\/li>\n<li>Proven experience developing and executing omnichannel content strategies, including editorial calendars and integrated content ecosystems across web, social media, CRM, public relations, video, and digital platforms<\/li>\n<li>Exceptional storytelling skills, with a demonstrated ability to translate complex expertise or offerings into compelling, differentiated content aligned with business and brand objectives<\/li>\n<li>Ability to serve as the guardian of the editorial identity and brand positioning, ensuring consistency of voice, messaging, and brand experience across all touchpoints<\/li>\n<li>Experience leading content production and managing internal and external partners, including agencies, copywriters, designers, videographers, photographers, content creators, and subject matter experts<\/li>\n<li>Demonstrated ability to collaborate effectively with cross-functional teams and influence diverse stakeholders to ensure alignment between content strategies, business priorities, and marketing initiatives<\/li>\n<li>Experience establishing, monitoring, and analyzing content performance metrics (engagement, reach, SEO, conversion, acquisition, and retention) to continuously optimize results and inform strategic decision-making<\/li>\n<\/ul>\n","team_member":[{"ID":1115,"post_author":"7","post_date":"2025-02-12 04:05:53","post_date_gmt":"2025-02-12 09:05:53","post_content":"<!-- wp:paragraph -->\n<p>Since joining La T\u00eate Chercheuse in 2020, S\u00e9bastien has established himself as a key contributor to the organization. He first spent two years as a Senior Consultant, where he distinguished himself through his ability to lead complex mandates and build lasting, trust-based relationships with clients. Since 2023, in his role as Director, Talent Management, he has been advising public, private, and non-profit organizations on strategic recruitment, leadership, and governance matters.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>He works closely with executive directors, boards of directors, and leadership teams to help build high-performing, aligned, and sustainable organizations. He has also completed governance training through the College of Corporate Directors, further strengthening his expertise in supporting decision-making bodies and governance practices.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Over the years, S\u00e9bastien has advised numerous Quebec organizations, particularly in the community, cultural, and communications sectors. He is recognized for an approach that is strategic, pragmatic, and deeply people-centered, helping organizations strengthen employee engagement, develop leadership capabilities, and navigate organizational transformation.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Highly involved in his community, he serves on the Board of Directors of the Canadian Mental Health Association (Montreal Branch), where he actively contributes to the promotion of mental health and well-being. He is also engaged with the Junior Chamber of Commerce of Montreal, notably through committees focused on recruitment and the development of emerging talent.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Results-oriented, S\u00e9bastien leverages his strong understanding of organizational challenges to create lasting value for both his clients and the professionals he supports. His ability to combine strategic vision, disciplined execution, and strong relationship-building skills enables him to act as a true business partner to decision-makers, contributing directly to organizational performance, growth, and long-term sustainability.<\/p>\n<!-- \/wp:paragraph -->","post_title":"S\u00e9bastien Vachon, CRHA","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"sebastien-vachon-crha","to_ping":"","pinged":"","post_modified":"2026-06-22 12:58:57","post_modified_gmt":"2026-06-22 16:58:57","post_content_filtered":"","post_parent":0,"guid":"https:\/\/latetechercheuse.com\/?post_type=teammembers&#038;p=1115","menu_order":2,"post_type":"teammembers","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":1079,"post_author":"7","post_date":"2025-02-12 02:47:35","post_date_gmt":"2025-02-12 07:47:35","post_content":"<!-- wp:paragraph -->\n<p>With over 15 years of experience in recruitment, Caroline has primarily excelled within consulting firms specializing in information technology. Throughout her career, she has managed high-profile client accounts, showcasing a solid expertise and exceptional adaptability. Her role has involved supporting managers in their digital transformation projects by providing strategic advice and tailored solutions to optimize their processes.<br><br>Known for her strong interpersonal skills and ability to build lasting trust with clients, candidates, and partners, Caroline stands out for her active listening and human-centered approach, which have earned her numerous successes. Originally from the beautiful Saguenay region, she completed her studies there before moving to Montreal, where she began her career after earning a bachelor\u2019s degree in business administration.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->","post_title":"Caroline Blackburn","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"caroline-blackburn","to_ping":"","pinged":"","post_modified":"2026-01-16 09:48:39","post_modified_gmt":"2026-01-16 14:48:39","post_content_filtered":"","post_parent":0,"guid":"https:\/\/latetechercheuse.com\/?post_type=teammembers&#038;p=1079","menu_order":11,"post_type":"teammembers","post_mime_type":"","comment_count":"0","filter":"raw"}],"contact_person":[1115]},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Senior Manager, Content Strategy and Brand - 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