Practice Lead – Business Strategy
Kairos
Montreal
Maison Jacynthe
Founded by Jacynthe René, Maison Jacynthe is a Quebec-based lifestyle brand celebrated for its holistic approach to wellness and natural beauty.
The company offers over 850 products—including skincare, makeup, fragrances, home products, and healthy groceries—all crafted from premium, 100% natural ingredients, free of harmful substances.
With a network of 15 retail locations across Quebec, aesthetic services, and a high-performing online store, Maison Jacynthe has become a trusted name in Quebec and is now expanding its reach across Canada and into English-speaking markets.
Driven by a loyal community and a sustainable vision, the brand continues to grow while staying true to its mission: to offer natural, ethical, and effective products that celebrate everyday beauty and wellness.
Reporting to the two co-founders, the E-commerce and Technology Director will lead the digital marketing department. As a key member of the organization, you will oversee e-commerce and marketing strategy, ensuring the performance and consistency of all digital platforms.
You will lead initiatives related to the company’s website—from user experience optimization to technical issue resolution—to deliver a seamless, high-performing online experience.
You will manage a team of two Web Specialists (Acquisition and SEO) and a Social Media & Influencer Marketing Specialist, supporting the successful execution of digital initiatives.
College diploma or university degree in Communications, Digital Marketing, or related field (DEC, AEC, certificate, microprogram, bachelor’s, or master’s);
3 to 5 years of experience in e-commerce or digital marketing, ideally in a DTC (Direct-to-Consumer) environment;
Proven success in complex digital ecosystems involving technological innovation and multiple platforms;
Strong knowledge of digital marketing, particularly in SEO, SEM, and Google Analytics;
Experience managing budgets, tracking KPIs, and analyzing P&L performance;
Mastery of tools and platforms such as:
Shopify Plus
Klaviyo
Gorgias
Recharge
SEM Rush
Amazon Store (a significant asset)
LTC wants to put your talent to work. You might be the missing piece for this company.